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BONDBOND

Experience a whole new way to discover the things you love

iOSCommerceUSA
BOND live shopping shows, creator outfits and a live stream on three phones

Project overview

BOND is an inspiration-driven social commerce platform that connects creators, brands, and consumers. It’s a seamless shopping experience built around curated lifestyle products.

Blending entertainment with instant purchasing, live commerce offers retailers, brands, and digital platforms a new channel with enormous scope for creating value.

Budget

$250k - $500k

Collaboration

2022 - 2024

Release Date

May 2023

Media Mentions

Vogue BusinessTechCrunch

The Challenge


The pandemic propelled global e-commerce forward while also exposing the shortcomings of the online customer experience when compared to traditional in-person shopping.

With the ubiquity of social media and record-high online content consumption, it appears that the future of e-commerce will inevitably become more social, seamless, and, of course, more enjoyable. However, the exact nature of this transformative shift remains uncertain.

A creator filming a live shopping show with her phone

Here's what we did

Through our technical expertise, we laid the foundation for creators and brands to seamlessly unite, facilitating a harmonious blend of curation and inspiration. The outcome? A unique destination for discovery, featuring more of the newest selections thoughtfully curated by creators, all underpinned by an optimal tech stack and solid codebase.

A creator profile and a live show with a featured product in BOND
A product sheet opened from a live show in the BOND app
We crafted an environment where creators and brands converge, where curation and inspiration seamlessly unite to form the ultimate hub for exploration and discovery. Here, you'll find an abundance of the latest and greatest, carefully selected by creators, exclusively for you.

Features


A strong emphasis on user-friendliness resulted in a user experience that’s both smooth and intuitive, guaranteeing that even individuals new to the system can effortlessly navigate it.

The engineering initiatives and user-centered attributes not only showcase technical excellence but also underscore a commitment to making the product accessible and beneficial to a wider user base.

An upcoming BOND show with a Set Reminder buttonThe BOND feed of upcoming shows from creators and brandsSearching BOND for shows, creators, products and brands

For shoppers:

A creator profile in BOND with scheduled and recorded showsA creator presenting cargo jeans during a BOND live showSetting up a pre-recorded show with video, thumbnail and title

For creators:

For Brands


On the backend, brands have access to a dashboard with inventory, analytics and partnerships data visibility.

Both brands and creators have their own pages that users can follow, linkable for ease of discovery.

The BOND inventory dashboard for brands next to a creator storefront
Adding products to a show in the BOND web dashboard

“Overall, Tapptitude has been a critical partner in developing our platform, and we wouldn’t be where we are without their help.”

Read More On Clutch

Tapptitude’s team is effective at mapping out what tools we need for development and would be the most cost-effective and time-efficient.

Sam Robinson

Co-Founder

Sam Robinson

Design System


Our UI design approach was grounded in a thoughtful balance where we considered the fusion of form and function.

We curated two distinct typefaces, each chosen for its unique qualities, and seamlessly combined them to create a cohesive aesthetic. Our design choices stem from comprehensive research within our industry, ensuring a connection to established standards while also infusing customized elements that reflect the refined essence of the brand.

The BOND typefaces, Playfair Display and Manrope
The BOND color palette
The BOND app icon
The BOND icon set

Technologies


The product is built on a robust and modern tech stack that combines cutting-edge technologies to deliver a seamless user experience.

We leverage a combination of frameworks, microservices architecture, and cloud infrastructure to ensure scalability, performance, and flexibility in our development process.

3rd party integrations

Agora Amplitude AppsFlyer Firebase Klaviyo Runway Segment SendGrid Sentry Stripe Violet UXCam

Impact Created


BOND offers a place where creators can connect with their audience in a more interactive way, facilitating frictionless shopping experience. CEO Maddie Raedts told TechCrunch: “For the first time, there is a platform that aligns all incentives and is the missing piece of the puzzle that hasn’t been there before.”

75+
Brands including Bally, Altuzarra and Re/Done
250+
Creators including Valeria Lipovetsky, Kit Keenan, Allegra Shaw and Alyssa Lynch
500+
Shows created from influencers all over the world.
BOND interface components around a creator profile on a phone

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